Red Bull BPM dj app for iPhone and iPad leaves much to be desired

Red Bull has released a dj app which turns the iPhone and iPad into a dj console. The release of Red Bull BPM consists of a series of three apps with both full as free versions.

Toy
I tested the free version and it didn’t really convince me. The lack of loop functionality, no storage for hot cue’s and the need of extra software and hardware for monitor output makes the app more a toy than a professional tool. For this, the price of the full iPad version of 24,99 € is far too high.

More time
Still, it’s a good try. The basic functionality like cueing, bending and syncing works quite good. Also the effect section is nice. Red Bull should take more time to develop the app and offer an attractive price plan. Then the dj app could be appealing for rookies as well as pro’s. For now, djing on the iPad (and iPhone) is just a gimmick.

Check it out yourself:

Interview Steve Jobs

One week before the release of the new iPhone 4 on june 7th, Apple CEO Steve Jobs did an interview on the All Things Digital Conference organized by the Wall Street Journal. He talks about the absence of Flash on the iPhone and iPad.

It strikes me that after so much success with Apple and being just recovered of a liver transplant, Jobs talks with continuous energy, passion and ambition.

Jobs at the Boston Macworld Expo in 1997
For some historical perspective I added also Job’s keynote at the Boston Macworld Expo in 1997. Jobs explains here his plans for the future of Apple, which is at that moment almost bankrupted. Certainly one of the defining moments in the history of the computer industry: